Eugene Gushchin

New Go

GO is the oldest strategic board game that provides a unique blend of exercise for both analytical and creative part of the brain, sparked innovations in mathematics, and has been featured by both politicians and business persons alike for its brain development qualities.



The game with more than 3000 years of history offers a variety of aspects to enjoy, like intellectual and emotional competition, refined aesthetics and deep philosophy. There are no entry barriers or requirements; however, one can spend a lifetime advancing in it. 

Being a long-time player myself, I wanted to identify the reasons why the game has little exposure on the West (while being enjoyed by millions on the East) and prototype solutions that can help get people playing to enrich their lives with all the benefits it can bring.



Design system